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Arkadium Grows Executive Team with Four Hires

Growing Company Secures Key Additions to Content, Product, Analytics, People Operations Teams

New York – April 27, 2016 – Arkadium, the provider of interactive content including games, quizzes, video and more to the world’s biggest brands and publishers, today announced four new members of its executive team, filling the roles of Director of Content, Vice President of People Operations, Vice President of Product, and Vice President of Analytics. The new additions come on the heels of Arkadium’s recent partnership growth announcement.

Ben Widdicombe joins Arkadium as Director of Content, bringing decades of experience in content roles at publishers including The New York Times and top technology and entertainment companies. Ben has served as an on-air contributor for CNN, managing editor for TMZ, celebrity editor for AOL, contributing editor for New York Observer and a consultant for Microsoft’s HoloLens. Ben will be responsible for creating and curating content for Arkadium’s 400+ publishers.

As Vice President of People Operations, Jim Lally brings 15 years of experience actively growing entrepreneurial organizations and will be responsible for overseeing leadership development and talent acquisition. Prior to joining Arkadium, Jim was the founder and President of The Agile Leader Project, and held roles at Peoplesoft, IBM and TheMarkets.com.

Rob Caliolo joins Arkadium as Vice President of Product from CBS Interactive, where he served as Director of Growth & Engagement. Prior to CBS, Rob was a Director of Analytics & Research at TV Guide, and before that was at Gilt Groupe. Rob has 10 years of experience in web analytics, big data, product, marketing and design for enterprise-level digital brands and startups. At Arkadium, Rob will be responsible for managing Arkadium’s Audience Attention Platform.

As the Vice President of Analytics, Audley Wilson joins Arkadium with a decade of experience in business intelligence and customer analytics, ranging from building analytics infrastructures to analyzing financial, web and marketing data to identify customer insights. After earning his B.S. at Carnegie Mellon, Audley worked at 1800flowers, Vimeo and Bark & Co LLC. At Arkadium, he will focus on transforming the company’s vast stores of data on publishing into actionable insights for partners.

“We spend a huge amount of time in the hiring process at Arkadium because we know what a seismic influence the right people can have on both our business and culture,” said Jessica Rovello, Co-Founder and CEO of Arkadium. “I’m excited that we’ve filled these four key roles with people who match our fierce drive, positive energy and desire to innovate in publishing. We’re already seeing their impact.”

About Arkadium
For more than 15 years Arkadium has worked with the world’s biggest brands and publishers, including Microsoft, CNN, Comcast and The Washington Post, to improve audience attention, increase reader loyalty and drive new revenue. By offering readers interactive content including games, quizzes, polls and more, Arkadium increases the time users spend on websites by 15 minutes, on average. Reaching over 500 million users each month, the company produced more than 2 billion gameplays in 2015 across Windows, iOS, Android and web, and has developed some of the world’s most popular games, including Microsoft Solitaire Collection. Co-founded by husband and wife Kenny Rosenblatt and Jessica Rovello, Arkadium is headquartered in New York City with an additional office in Russia. For more information visit http://www.arkadium.com