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Casual games can be played by virtually anybody at any time, without a substantial commitment of time and mental energy to play. They are usually played online and increasingly on social networking sites. Casual games can belong to any genre, from word games to sports games.
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How are casual games unique?
- Interaction is approachable and intuitive
- Rapid reward cycles, low punishment and frustration
- Low time requirements to learn and to begin to play
- Content and aesthetics do not come from gamer genres
Arkadium’s experience as a Flash game development company in the casual gaming industry has shown us that casual games are an excellent way for brands to reach all types of consumers, from teens to senior citizens, men and women. Take a look at our portfolio to see how we’ve incorporated casual games into the branding strategies of diverse clients, from the AARP to ESPN.
Contact Arkadium to learn more about our casual game development!
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