With each passing day, publishers are losing their audiences to mobile, catchy listicles, short-form video & off-brand “content recommenders” that provide monetization at the expense of user retention. Until now.
Our Arena keeps your users engaged and on your site or app by delivering fun, interactive content including games, quizzes, polls, and more. Integration is managed by adding a single line of code to your site so you can start delivering revenue and off-the-charts levels of user engagement and retention from day one.
The Arena is all about retaining users on your site, discovering and engaging with more content, sharing links, and delivering strong monetization. From day one.
From casual games to quizzes to polls, our suite of interactive content is the backbone of the Arena.
For over 15 years, we’ve gained unique insight into turning fun into off-the-charts levels of user engagement and site monetization. For publishers, this means you retain your users, keep them on your site longer, and have full editorial control over the brand-safe content that drives engagement and monetization. For end users, this means having a single destination for content delivered by a trusted brand.Browse Our Content
Brand-safe content and the user engagement it delivers publishers are only as good as the smarts that back up the decision-making.
The Arena utilizes a proprietary, machine-learning technology to deliver publishers continuous performance analysis and improvement. Your users are ultimately presented with personalized content of the highest relevance regardless of whether they are in-app, desktop, or mobile, driving strong retention.
The Arena has generated tens of millions in new revenue for our publishing partners, starting from day 1.
We’ve mastered yield optimization by serving billions of pre-roll and digital impressions across every device. No ad fraud, full transparency, a 90+% pre-roll view through rate, and a team of Ad Ops specialists ensures publishers receive the maximum site monetization possible. Have your own ad network? Integration is quick and easy.Revenue Calculator
Embeddable quizzes, courtesy of our quiz engine Asky, bring the Arena’s engagement and retention to your articles, all while extending your editorial vision and making your articles more visual.
Whether you use one of our journalist-written quizzes or (effortlessly) create your own, you can expect completion rates from 10–30%. And with Arena-based content recommended on the results screen, and up to 15% of users clicking into it, you’ll win new Arena fans who generate long session durations and high pageviews.
Coupled with the Arena’s proprietary recommendation engine, human editors with strong knowledge and love of pop culture, games, music, and more navigate millions of pieces of content to help your users find their way through.
With unparalleled content discovery, your users stay highly engaged, are retained on your site longer, and return with greater frequency.
The Arena Provides Publishers Off-the-Charts Levels of User Engagement, Retention & Site Monetization
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"Arkadium has proven to be a valuable partner. Their fun, interactive content delivers engagement to our visitors, while driving traffic and additional revenue. We are excited with the results and look forward to continuing our partnership."
Director of Product